Role: Art Director & Designer

As a design volunteer on the marketing committee for Women in Wine Oregon, a nonprofit 501(c)(6) trade association celebrating and supporting women across the wine industry—I was tasked to take their existing design system and create an elevated look and feel for the 7th annual conference at The Allison Inn & Spa. My goal was to create a system that would look modern and cohesive while keeping the integrity and familiarity of the existing WiW brand. I created all key art and marketing materials for the conference from scratch, including digital and print assets, event branding, and promotional content. The result was a refreshed visual identity that felt luxurious yet approachable.